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FIBO USA BRINGS THE FUTURE OF FITNESS TO ORLANDO NEXT WEEK

NORWALK, CONN. – NOVEMBER 26, 2018 – There is still time to register for the world’s leading event for fitness, health and wellness: FIBO’s inaugural US event, Dec. 5 – 8 at the Orange County Convention Center in Orlando.

FIBO USA is backed by the long-running success of FIBO Global events in Germany, China, and South Africa. Its U.S. debut will assemble fitness professionals and enthusiasts in Orlando for an immersive exhibit of the most groundbreaking people, products and ideas propelling the global fitness industry forward.

 

ATTEND INDUSTRY FORUMS

The event will kick off with a two-day FIBO American Health + Fitness Forum (AHFF). The forum invites business owners, managers and experts from the health and fitness sector to interact with global thinkers and leaders on topics such as sales, marketing, customer relations, technology, retention, human resources and overall operator excellence.

The Women in Fitness Association (WIFA) will also collaborate with FIBO to host Fiercely Female, a forum in which industry professionals can discuss and uncover issues, initiatives and opportunities for women to rise to their fullest potentials.

 

GET CERTIFIED AFFORDABLY

FIBO USA will also feature affordable opportunities for accreditation from industry juggernauts American Council on Exercise (ACE), Athletics and Fitness Association of America (AFAA) and National Academy of Sports Medicine (NASM.)

“It’s rare to find an event that pulls together every corner of the health and wellness category as seamlessly as FIBO,” says Petra Robinson, Trade Show and Fitness Industry Adviser at Zumba® and former AFAA Vice President. “In the almost three decades since I attended my first FIBO event, I’ve found it to be a dynamic display of what’s shaping the industry and a crucial tool for business expansion.”

 

IMMERSE YOURSELF IN EMERGING GLOBAL TRENDS

FIBO USA will offer a full schedule of illuminating workshops, captivating lectures, and heart-pumping product, technology and fitness demos presented by the most influential names in the industry.

“FIBO is known for its showcase of the most innovative product and technology features the fitness industry unveils each year,” says Bryan Green, Founder & CEO of Aktiv Solutions. “As a fan and longtime attendee of FIBO Global conferences around the world, I’m pleased to see the format and quality of this event make its debut in the United States.” 

Exhibitors will unveil trends and innovations from the explosive functional training category (Aktiv Solutions, Ziva) to spanning traditional areas of cardio and strength (Helix, Keiser, Torque Fitness), group and aqua fitness (Piloxing, POUND, SoulBody), health and wellness products (InBody, NormaTec), nutrition (Dymatize), financing (ABC Financial) and wearables (Myzone).

 

MEET THE EUROPEAN FITNESS TECHNOLOGY HEADED FOR THE US

With FDA approval imminent, makers of acclaimed European fitness technology, whole body Electro Muscle Stimulation (EMS), plan to launch a widespread U.S. rollout beginning with an immersive showcase at FIBO USA.

miha bodytec, Power Plate® and XBody will be among those giving attendees an opportunity to test drive the scientifically engineered electrode suits. Revered for stimulating most of the body’s muscle groups in unison, EMS is celebrated for enhancing everything from toning, strengthening, and firming to physical therapy and sport-specific training.

“The widespread global success of EMS training speaks to how time-saving and effective it is,” says Helge Gützlaff, Director of International Business Development for miha bodytec. “FIBO USA will give American fitness industry professionals and consumers an opportunity to be among the first to experience its benefits first-hand in the US.”

 

 REGISTER TODAY

To learn more and unlock access to FIBO USA forums, daily workouts, workshops, special competitions, lectures and more, visit fibo-usa.com to register.

For sponsorship inquiries, contact dhoughton@reedexpo.com. For media inquiries, contact media@befunbully.com.

 

About FIBO 

FIBO is the world’s largest fitness, health and wellness event. FIBO brings together industry professionals and enthusiasts to celebrate the people, products and trends shaping the industry’s future. Learn more at fibo-usa.com.



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